Thursday, January 17, 2008

the new celebrity

Meet Mark Malkoff. He lives in an Ikea store - temporarily, at least. He went to 171 Starbucks in 24 hours.

He is - the new celebrity. Hasn't really done anything remarkable, but he's savvy and packages what he has done, uses the web to get his face and name out there.

But at least he hasn't drowned any babies or stolen an election.



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